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The West Berkeley Design Loop is an exciting and effective organization. We increase the power of local retail home improvement companies by working together, building our internal referral network, and reaching out to the greater Bay Area. In combining our resources we can better compete with corporate chain stores and big box retailers.
Our primary goal is to increase member sales. We strive to achieve that by:
1.Building awareness of West Berkeley as a home improvement district (bringing customers to the neighborhood)
through events, articles, social media-facebook, and our website.
2.Increasing cross-referrals between members (keeping customers in the neighborhood longer)
through our website, brochure, and merchant mixers.